FFS Raises Awareness With Cause-Based Coffee Flavor Program
May 21st, 2012
To help raise awareness about cervical cancer, Flavor & Fragrance Specialties (FFS) has partnered with Grounds for Health (GFH), a non-profit organization that establishes women’s health care in coffee growing communities. With this partnership, FFS intends to make a difference by helping those who don’t have the resources to help themselves.
The FFS “One Quarter Can Save a Life” program offers roasters and retailers the opportunity to purchase coffee flavors inspired by the hard-working women in coffee growing regions. In return, FFS will donate 15% of total GFH coffee flavor revenue to the Grounds for Health organization. Program participants will be provided with a wide range of marketing support materials and social media options.